Founders

Founders

biographies + founders

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    David Packard

    0:01 How Steve Jobs was inspired by David Packard

    1:00 Books are the original hyperlinks

    4:30 Profit is the measure of how well we work together

    9:00 HP's first product

    11:00 Podcasts before podcasts

    14:00 Many of the things I learned in this process were invaluable, and not available in business schools.

    15:00 More businesses die from indigestion than starvation.

    16:30 The importance of maintaining a narrow focus

    20:00 Growth from profit

    21:00 Lessons from the Great Depression = No long term debt

    26:30 A Maverick's persistence

    29:00 How to avoid layoffs in a recession

    30:20 Employees should outgrow you

    31:00 The perils of centralization

    35:25 Closing with optimism

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    The Wright Brothers

    2:30 "Unyielding determination"

    4:00 Jocko's concept of GOOD https://youtu.be/IdTMDpizis8

    6:30 The ability to focus on an idea for a long time is the antidote to short bursts of dopamine we get from checking social feeds all day.

    13:00 The beginning of their side business

    16:00 The importance of heroes

    18:30 Rereading / revisiting old ideas

    22:00 Books transformed idle curiosity into the active zeal of workers

    24:30 Wilbur Wright on risk: “The man who wishes to keep at the problem long enough to really learn anything positively must not take dangerous risks. Carelessness and overconfidence are usually more dangerous than deliberately accepted risks.”

    25:00 Jeff Bezos on stress https://youtu.be/AAJOTTDjgF8

    28:00 Discover things for yourself

    31:00 "Success it most certainly was."

    33:30 Profitability of flying machines

    35:00 The distribution channel of flying machines

    38:00 Wilbur Wright on the idea of flight: "In the enthusiasm being shown around me, I see not merely an outburst intended to glorify a person, but a tribute to an idea that has always impassioned mankind. I sometimes think that the desire to fly after the fashion of birds is an ideal handed down to us by our ancestors who, in their grueling travels across trackless lands in prehistoric times, looked enviously on the birds soaring freely through space, at full speed, above all obstacles, on the infinite highway of the air."

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    Paul English

    7:00 Kayak sells for $1.8 billion

    12:00 I'm paying attention. I want meetings of three people, not ten.

    15:00 Someday this boy's going to get hit by a truck full of money, and I'm going to be standing beside him.

    22:30 A description of Paul's bi polar disorder

    31:00 The economics of games

    36:30 Learning how to negotiate from his Dad

    43:00 The Internet has massively broadened the possible space of careers. Most people haven't figured this out yet.

    50:00 Leaving a $1,000,000 behind.

    55:00 Applying the lessons he learned from watching his Dad negotiate

    58:30 The entrepreneur of ice.

    1:01:00 Consistency doesn't matter. Only invention matters.

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    Henry Ford #2

    :01 A theory of business

    7:30 If an old idea works then the weight of the evidence is all in its favor (the Lindy effect)

    11:00 All people are not equal

    15:00 That is why I never employ an expert in full bloom

    19:30 I quit my job on August 15th, 1899 and went into the automobile business

    25:00 Henry Ford's philosophy on constant change

    26:00 Henry Ford's 3 conclusions about business

    29:45 Traits of a prosperous business

    34:00 I cannot discover that any one knows enough about anything on this earth definitely to say what is and what is not possible. . .We get some of our best results from letting fools rush in where angels fear to tread

    40:00 Fix the problem. Do not think money will be the solution.

    44:00 Over come fear. Be free.

    52:30 Fuck your feelings

    56:00 Henry Ford's 4 principles of business

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    James Dyson

    :01 I am a creator of products, a builder of things

    13:30 The best kind of business is one where you can sell a product at a high price with a good margin, and in enormous volumes.

    16:00 One sentence summary of this book: Difference, and retention of total control

    20:00 Misfits are not born or made; they make themselves

    24:30 The parallels of running and building companies

    30:00 People who inspired him

    34:00 I am only celebrating my stubbornness. I am claiming nothing but the virtues of a mule

    43:00 When selling something new, do not mix your messages. Consumers can not understand multiple new ideas

    47:00 Entrenched professionals are always going to resist more than private consumers

    55:00 Don't make your products too wide. Narrow it down

    1:02:01 The "Edisonian Principle of Development"

    1:15:00 Total control is what this whole thing had been about

    1:18:00 James' Design Philosophy

    1:31:00 If you make something, sell it yourself

    1:33:00 James' Business Philosophy

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    Danny Lewin

    3:00 When Danny was excited about something, you couldn't help but get excited too

    6:00 Steve Jobs had one speed: GO!

    10:00 Danny joins Israel's special forces

    19:00 Life is too short to be bored. Only boring people are bored.

    22:00 The idea for Akamai

    28:00 If he didn't know something, he'd go learn it.

    31:00 Building a company the right way

    35:00 Finding a business model

    38:30 Passion is worth $500,000

    42:00 The first product

    44:00 My goal was to express it in layman's terms so that your grandmother could understand it.

    45:00 Finding the right price/model

    48:10 The best salesperson

    54:00 Hi, this is Steve Jobs, and I want to buy your company.

    57:00 I have this company of one hundred ten people, headed by one of the biggest businessmen around with lots of money in the bank, and I'm just a graduate student.

    58:30 In less than one year, a tiny startup out of MIT had grown to a company with a market valuation than that of General Motors

    1:00:00 The last day of Danny's life

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    Jim Clark

    0:01 He grew up poor, dropped out of high school, and made himself 3 or 4 billion dollars

    8:00 New Growth Theory

    11:15 "Growth is just another word for change."

    15:00 "The notion of what constituted useful work had broadened."

    18:00 "If everyone was patient there'd be no new companies."

    21:00 Turning his life around at 38

    30:00 Jim's idea to avoid the Innovator's Dilemma

    33:00 The beginning of Netscape

    38:00 The fast eat the slow

    40:00 The people you don't want

    43:00 The difference between a pig and a chicken ("They had wanted to be chickens; Clark forced them to be pigs")

    48:00 All chips on 00 / Diversification is for idiots

    56:00 Moving the goalposts / "Mama, I'm going to show Plainview."

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    Evan Spiegel

    0:01 I'm not going to work for someone else

    7:45 Early design decisions of Snapchat

    10:00 Steve Jobs and Edwin Land

    13:00 How Snapchat convinced people to download the app

    16:00 How Facebook created the environment for Snapchat to grow

    21:00 The problem of standard

    23:00 Evan on conforming

    27:00 Mark Zuckerberg's first move on Snapchat

    34:30 A great quote from Jeff Bezos

    36:30 Digital Dualism

    39:00 Snapchat Stories

    44:45 Evan's framework for Snapchat and the Internet Everywhere

    50:00 Learning from messaging apps in Asia

    55:00 Brands are not social. People are.

    59:00 Evan's philosophy on the distinction between privacy and secrecy

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    John Carmack & John Romero

    :01 The business model of podcasts

    19:00 Intro to Masters of Doom: How Two Guys Created an Empire and Transformed Pop Culture

    30:00 "We’d like to be painters, we’d like to be poets. We’d like to be writers, but as everybody knows—we can’t earn any money that way. What do you want to do? When we finally got down to something which the individual says he really wants to do, I will say to him you do that—and um—forget the money. If you say that getting the money is the most important thing, you will spend your life completely wasting your time...You’ll be doing things you don’t like doing in order to go on living, that is to go on doing things you don’t like doing, which is stupid! It is absolutely stupid! Better to have a short life that is full of what you like doing than a long life spent in a miserable way. And after all, if you do really like what you’re doing, it doesn’t matter what it is—somebody is interested in everything—anything you can be interested in, you will find others who are..." —Alan Watts

    36:00 John Carmack's personality and early life

    44:00 If you want to understand the entrepreneur, study the juvenile delinquent

    51:00 How ID Software was born

    57:00 How the two Johns process time

    1:00:00 The shareware business model

    1:06:00 All of science and technology and culture and learning and academics is built upon using the work that others have done before

    1:15:00 ID Software financials

    1:21:00 Keep things simple: Just focus on making great games

    1:25:30 The business model of Doom

    1:37:00 The beginning of the end of the partnership between John Carmack and John Romero

    1:44:00 Different philosophies on how to run a business / what happens when you abandon frugality

    2:00:00 In the information age, the barriers just aren't there

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    Danny Meyer

    :30 This is not a typical business book

    4:00 Why don't you just do what you've been thinking about doing your whole life?

    8:00 How Danny learned from other founders on what to do and what to avoid

    18:00 The smartest business decision I ever made

    20:00 Optionality as a nonnegotiable

    23:30 Inadequate focus on core product

    27:00 The founding of Shake Shack is an example of this great quote from Jeff Bezos: "We know from our past experiences that big things start small. The biggest oak starts from an acorn. If you want to do anything new you’ve got to be willing to let that acorn grow into a little sapling and finally into a small tree and maybe one day it will be a big business on its own."

    38:00 Advice from Stanley Marcus (Neiman Marcus): "The road to success is paved with mistakes well handled."

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